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Issa Rae isn’t slowing down anytime soon — hence why her newest product collaboration feels like such a perfect fit. After Rae’s HBO hit “Insecure” ended with its fifth and final season back in 2021, fans of the show (and its creator) were left wondering where they’d get their next dose of the actress and writer’s hilariously unique and self-embracing comedy style. Fortunately, Rae has managed to calm their fears with a slew of new projects that translate her talents from the small screen to the silver screen, behind the camera, and beyond.
Between producing the upcoming second season of her other hit HBO series “Rap Sh!t” and going on a world tour promoting the year’s most anticipated flick, “Barbie” — in which Rae plays the president of Barbieland (because, of course) — it’s fair to say that the star is having a nonstop summer. Evidently, her busy schedule is also part of what inspired her latest partnership with Shipt, the same-day delivery service that works pretty much anywhere.
“I’ve been a user of Shipt in desperate times — like whenever I just don’t have time to get some essentials or because I’m overscheduled,” Rae tells POPSUGAR. “I’ve been good about generally partitioning my time between personal matters and professional matters, but there are some times when you just forget things and that’s when Shipt is convenient.”
Rae’s new campaign with Shipt aims to highlight all the ways in which Shipt has become an essential in the star’s vibrant lifestyle, with a commercial that sees her going from working on a bustling studio set to hosting an intimate get-together at home and even turning up with friends on a yacht — which Rae actually tapped her real-life friends to help film.
“It was a super diverse group behind the scenes to make the commercial happen . . . it was just such a great experience. It just didn’t feel like work, especially when you’re working with your friends who are on set, having a great time and getting dolled up — it was just so much fun,” says Rae.
In the midst of her busy schedule, we had the chance to chat with Rae about her new collaboration with the brand, what fans can expect from “Barbie”, and all of the must-have products she can’t live without — from a nourishing SPF to a sleek composition journal and more.
Source:POPSUGAR
